Trip Reviews
[trip_rating_summary] Shortcode
Conversion tracking links inquiries to WP Travel Engine bookings. When a payment completes, InquiryFlow matches the payer email (and trip) to an open lead and sets status to Booked. A daily fallback can record conversions when trip departure passes without a matched payment.
Step-by-step guide
Enable tracking
Conversion tracking is on when InquiryFlow Pro is licensed. Configure the fallback buffer:
- Go WP Travel Kit → InquiryFlow → Settings.
- Click Conversion tracking.
- Set Departure-date fallback buffer (days) (default 7, range 0–180).

Primary match — WP Travel Engine payment
When a WP Travel Engine booking payment completes:
- Pro reads payer email and trip ID from the payment.
- Finds the best matching open lead (
neworcontacted) with same email and trip. - Sets lead status to Booked.
- Records a
conversionanalytics event with sourcepayment.
Fallback — Departure Date
Daily scan for open leads with a linked trip:
- If trip departure date + buffer days is in the past,
- Records a
conversionevent with sourcedeparture_fallback. - Does not change lead status (event only).
Set buffer to 0 to disable the departure fallback scan.
View Conversions
- Inquiries — status Booked for payment matches.
- Analytics tab — conversion count and rate include booked leads and conversion events — Advanced analytics.
Tips
- Encourage visitors to use the same email at booking as in the inquiry form.
- Buffer days should exceed your typical quote-to-booking window for fallback usefulness.
- Use fallback for reporting only — status stays open unless payment matched.
Common mistakes
- Expecting automatic Booked on departure fallback — only payment match updates status.
- No WP Travel Engine — payment hook requires WPTE bookings.
- Buffer too low — false-positive conversion events on long sales cycles.
Troubleshooting
| Issue | Fix |
|---|---|
| Payment not matching | Email mismatch; no prior inquiry for that trip |
| Status still New after booking | Different email; lead already Closed |
| Fallback events clutter analytics | Reduce buffer or set to 0 |
| Wrong trip attributed | Custom payment plugins may need developer filters |
